EAGAN, Minn. - Blue Cross and Blue Shield of Minnesota wants to help add a few healthy steps to your day.
The organization is rolling out the next piece of its "Today is the day..." campaign.
Brightly colored parking spots, delivering the message "Today is the day we burn calories by parking here," will show up at metro area malls.
The spaces will be up a total of four weeks, but Blue Cross is asking shoppers to "Park Away for a Day" to incorporate a small lifestyle change that, over time, can make a big impact in a person's health.
The spaces are located in the southwest corner of Southdale's parking lot, outside Wildfire Restaurant in Eden Prairie Center's parking lot, in the northwest corner of Ridgedale's parking lot and in the southeast corner of Maplewood Mall's parking lot.
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