Is the slime craze causing a run on Elmer's glue?

'Slimy craze' driving Elmer's glue shortage

Has a kids crafting craze brought glue makers to their knees?

Parents across the country are reporting a shortage of glue in stores and many are naming the simple, do-it-yourself "slime" as the culprit.

The main ingredient in slime — an undeniably fun, droopy, pliable substance made in a bowl — is white glue such as the kind made by Elmer's. Recipes found on Pinterest show the recipe for a good slime is glue, water and the multipurpose cleaner Borax.

News outlets such as CNBC and Woman's Day are blaming the craze on Pinterest and other social media, which are spreading recipes with different colors and purposes. Think "Unicorn Poop" slime, Valentine's Day slime and "Pot-o-Gold" slime.




CNBC also reported Elmer's glue sales improved during the second of half of 2016 because of the trend. An effort to reach Elmer's was not immediately returned. However, a company spokeswoman told CNBC that Elmer's is bolstering production. The Elmer's website already has its own recipes for sports, dinosaur and snow slimes.



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