Podcast advertising topped $479 million last year, and industry experts say it’s on the way to passing the $1 billion dollar mark by 2021.
But with 750,000 podcasts and 30 million episodes, how can you make yours stand out?
"All it takes is a phone and an idea to get started, but you’ll need a great strategy to be successful,” said Giselle Ugarte, marketing director for Media Bridge Advertising.
Ugarte shared four industry tips to create a podcast and take it to the next level.
FOUR TIPS TO PODCAST LIKE A PRO
SET YOUR GOALS
GET THE EQUIPMENT
USE YOUR PLATFORMS