Breaking News
More () »

Former Minneapolis CEO releases new children's book

The legend of Jet the Gerbil could be "the greatest gerbil story ever told."

MINNEAPOLIS — Michael Keller used to hold titles like Pearson's Candy Company CEO and Dairy Queen chief marketing officer.

Now, he's got a new title he'd like to talk about: "The Legend of Jet the Gerbil: Could Be the Greatest Gerbil Story Ever Told."

The Minneapolis author left the corporate life to write children's books. His new book is out on May 2, and the official launch will take place at Wild Rumpus bookstore on Thursday, May 6 at 6 p.m. Sign up for the free event here. Everyone who attends will get a 15% off discount code for the book from Wild Rumpus.

"The Legend of Jet the Gerbil" is the true story of an amazing pet gerbil and his human, Michael. When Michael and his dad are cleaning Jet's tank, something goes terribly wrong - sending them on a fast-paced adventure to rescue Jet.

Sales from the book will benefit Young Authors Publishing, an Atlanta-based nonprofit that publishes books with and for Black and Brown children to amplify their voices. The book is illustrated by Patrizia Donaera, from Sovona in Liguria, Italy.

RELATED: Famous Wild Rumpus cat returns after 2-day 'adventure'

RELATED: Minnesota autism advocate writes new book based on son's journey

Before You Leave, Check This Out