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Guy Brown tries out immersive gaming at Roseville's Arcade Arena

Guy Brown takes us inside an arena where the virtual seeps into reality in a first-of-its-kind gaming experience in Minnesota.

ROSEVILLE, Minn. — Gaming is ever-evolving and now instead of using a controller to collect your treasure, you can grab it yourself.

Arcade Arena takes gaming to the next level. It's an immersive experience designed by Matt Ames and Max Denis to help players take their competitions out of the virtual world and into reality. "We're all about trying to create memories and bringing people together around some fun activities," said Ames. 

When you enter the arena, the walls turn into touchscreens. "We have depth-sensing motion tracking cameras all over the room. So, we know everybody's body position," explained Ames. 

So you're not just playing the game, you're living the action. 

There are 10 games so far. Some require more movement and others are a little more old-school. "We have traditional arcade controllers like joysticks, rotary, encoders, buttons, stuff like that. Ultimately, we made a really, really cool room and how you interact with it is super fun," said Ames. 

The Arcade Arena is made to build friendships and forge alliances. "A lot of groups can be pretty competitive, especially with the team building, co-working groups," said Ames. 

It took three years from concept to creation. "This was really us just thinking about what's next, you know? What is the future of immersive entertainment look like? And this is it," said Ames. 

Right now, there's only one place you can find it in Minnesota, the Rosedale Center. 

The games are for adults and kids 8 and up and all gaming abilities. The arcade is also wheelchair accessible. 

Here are the pricing details:

3-5 Participants - $50 per person

6-7 Participants - $40 per person

8-10 Participants - $30 per person

Matt and Max also say guests should book five days in advance but at least 48 hours in advance. 

Booking a gaming session gives you the entire space to yourself. In addition, you're free to bring food and drinks to enjoy while you play the games and socialize. 

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